Head of Marketing (Part-Time)

Job

LilyLanka is Sri Lanka’s first national digital tourism platform connecting travellers, hotels, agents, insurance, and telecom partners in one ecosystem. We’re redefining how people explore and book Sri Lanka — promoting local businesses, authentic travel, and the country’s digital transformation.

Requirements

• 5+ years of experience in marketing, growth, or brand management — ideally in tech, tourism, or digital platforms.
• Proven success in driving user acquisition, engagement, and retention.
• Strong analytical and creative skills with campaign optimization experience.
• Proficiency in Google Analytics, Meta Ads Manager, HubSpot, or SEMrush.
• Excellent communication, leadership, and planning abilities.
• Familiarity with Sri Lankan or South Asian markets and tourism trends.
• Self-driven and capable of managing initiatives independently in a hybrid or part-time setup.

Preferred skills

• Experience in SEO/SEM, influencer marketing, and PR.
• Ability to collaborate with cross-functional teams (product & tech).
• Strong understanding of brand strategy and performance tracking (CPI, ROI).

Offer

• Opportunity to lead marketing strategy for a fast-growing tourism-tech platform.
• Collaborative and hybrid work environment.
• Direct impact on national-level tourism innovation.

Selection

• Screening based on resume and cover letter.
• Online interview with leadership team.
• Only shortlisted candidates will be contacted.